{"id":15094,"date":"2021-09-09T19:34:58","date_gmt":"2021-09-09T17:34:58","guid":{"rendered":"https:\/\/polaris.aretis-staging.ch\/?page_id=15094"},"modified":"2022-03-07T12:30:38","modified_gmt":"2022-03-07T11:30:38","slug":"polaris-pensees-au-nom","status":"publish","type":"page","link":"https:\/\/polaris-stiftung.ch\/fr\/die-stiftung\/polaris-gedanken-zum-namen\/","title":{"rendered":"polaris - R\u00e9flexions sur le nom"},"content":{"rendered":"<div id='news'  class='avia-section av-w1ny8t-951a4d0163378398f69483942c339eda main_color avia-section-huge avia-no-border-styling  avia-builder-el-0  avia-builder-el-no-sibling  avia-bg-style-scroll container_wrap fullsize'  ><div class='container av-section-cont-open' ><main  class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-15094'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-av_heading-937d321ea694a7f655dfd96fc228a2aa\">\n#top .av-special-heading.av-av_heading-937d321ea694a7f655dfd96fc228a2aa{\npadding-bottom:30px;\n}\nbody .av-special-heading.av-av_heading-937d321ea694a7f655dfd96fc228a2aa .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n.av-special-heading.av-av_heading-937d321ea694a7f655dfd96fc228a2aa .av-subheading{\nfont-size:30px;\n}\n<\/style>\n<div  class='av-special-heading av-av_heading-937d321ea694a7f655dfd96fc228a2aa av-special-heading-h1 blockquote modern-quote modern-centered  avia-builder-el-1  el_before_av_hr  avia-builder-el-first  av-linked-heading'><h1 class='av-special-heading-tag'  > polaris - R\u00e9flexions sur le nom<\/h1><div class='av-subheading av-subheading_below'><p>Commentaire de Christian Fiechter<\/p>\n<\/div><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-wmo4xo-e72941015c359dbc7803628033a45693\">\n#top .hr.av-wmo4xo-e72941015c359dbc7803628033a45693{\nmargin-top:5px;\nmargin-bottom:40px;\n}\n.hr.av-wmo4xo-e72941015c359dbc7803628033a45693 .hr-inner{\nwidth:150px;\nborder-color:#0088bc;\n}\n<\/style>\n<div  class='hr av-wmo4xo-e72941015c359dbc7803628033a45693 hr-custom  avia-builder-el-2  el_after_av_heading  el_before_av_one_half  trennlinie_punkt hr-center hr-icon-no'><span class='hr-inner inner-border-av-border-fat'><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-2vsv1kk-cfd0ff8347ba6b4f5ec5ec141c23abe2\">\n.flex_column.av-2vsv1kk-cfd0ff8347ba6b4f5ec5ec141c23abe2{\nborder-radius:0px 0px 0px 0px;\npadding:45px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-2vsv1kk-cfd0ff8347ba6b4f5ec5ec141c23abe2 av_one_half  avia-builder-el-3  el_after_av_hr  el_before_av_one_half  first flex_column_div av-animated-generic left-to-right'     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-a3u2o4-dc2dd3da930a49f5d40d8e1b416fc003\">\n.avia-image-container.av-a3u2o4-dc2dd3da930a49f5d40d8e1b416fc003 img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-a3u2o4-dc2dd3da930a49f5d40d8e1b416fc003 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-a3u2o4-dc2dd3da930a49f5d40d8e1b416fc003 av-styling- avia_animated_image av-animated-when-visible-95 left-to-right avia-align-center  avia-builder-el-4  el_before_av_textblock  avia-builder-el-first'  ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-15111 avia-img-lazy-loading-not-15111 avia_image' src=\"https:\/\/polaris-stiftung.ch\/wp-content\/uploads\/Christian-Fiechter-1.jpg\" alt='' title=''  height=\"667\" width=\"1000\" srcset=\"https:\/\/polaris-stiftung.ch\/wp-content\/uploads\/Christian-Fiechter-1.jpg 1000w, https:\/\/polaris-stiftung.ch\/wp-content\/uploads\/Christian-Fiechter-1-300x200.jpg 300w, https:\/\/polaris-stiftung.ch\/wp-content\/uploads\/Christian-Fiechter-1-768x512.jpg 768w, https:\/\/polaris-stiftung.ch\/wp-content\/uploads\/Christian-Fiechter-1-705x470.jpg 705w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/div><\/div><\/div><br \/>\n<section  class='av_textblock_section av-ktd9a0vc-402b694ca7df72a010f421f8b32fdb1e'  ><div class='avia_textblock' ><p><em>Christian Fiechter, pr\u00e9sident de la Fondation de soutien<\/em><\/p>\n<\/div><\/section><\/p><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-2rnio6s-3b17d385211e22b492119f66cf2183ef\">\n.flex_column.av-2rnio6s-3b17d385211e22b492119f66cf2183ef{\nborder-radius:0px 0px 0px 0px;\npadding:45px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-2rnio6s-3b17d385211e22b492119f66cf2183ef av_one_half  avia-builder-el-6  el_after_av_one_half  el_before_av_one_half  flex_column_div av-animated-generic fade-in'     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-av_heading-d1a8d10593afc271b2740288177d58a2\">\n#top .av-special-heading.av-av_heading-d1a8d10593afc271b2740288177d58a2{\npadding-bottom:15px;\n}\nbody .av-special-heading.av-av_heading-d1a8d10593afc271b2740288177d58a2 .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n.av-special-heading.av-av_heading-d1a8d10593afc271b2740288177d58a2 .av-subheading{\nfont-size:15px;\n}\n\n@media only screen and (max-width: 479px){ \n#top #wrap_all .av-special-heading.av-av_heading-d1a8d10593afc271b2740288177d58a2 .av-special-heading-tag{\nfont-size:16px;\n}\n}\n<\/style>\n<div  class='av-special-heading av-av_heading-d1a8d10593afc271b2740288177d58a2 av-special-heading-h3  avia-builder-el-7  el_before_av_textblock  avia-builder-el-first'><h3 class='av-special-heading-tag'  >Le nom de la fondation<\/h3><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><br \/>\n<section  class='av_textblock_section av-2oq3ntg-d09480bfdd338f53ae29b7bf5c14161a'  ><div class='avia_textblock' ><p><span class='av_dropcap1 av-av_dropcap1-3cd9da5fea0ef5fb27aee617571c39a3'>M<\/span>vec son nom, la \"Fondation de soutien polaris\" veut signaler que la cr\u00e9ativit\u00e9, les efforts particuliers et les prestations exceptionnelles en faveur du commerce de d\u00e9tail dans les segments \"quincaillerie\" et \"m\u00e9nage\" doivent \u00eatre r\u00e9compens\u00e9s.<\/p>\n<p>Que le nom de la fondation \u00e9voque l'\u00e9toile polaire comme point de rep\u00e8re pour un voyage cibl\u00e9 \u00e0 travers la vie professionnelle, qu'il s'agisse d'un voyage imaginaire vers un p\u00f4le ou que le p\u00f4le Nord, en tant que source d'inspiration, aide \u00e0 orienter la boussole de la vie professionnelle, laisse une marge d'interpr\u00e9tation.<\/p>\n<\/div><\/section><\/p><\/div><div class='flex_column_table av-vwfc4d-c44c5f09e60adb4474cdd0fcf0253319 sc-av_one_half av-equal-height-column-flextable'>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-vwfc4d-c44c5f09e60adb4474cdd0fcf0253319\">\n.flex_column.av-vwfc4d-c44c5f09e60adb4474cdd0fcf0253319{\nborder-width:1px;\nborder-style:solid;\nborder-radius:0px 0px 0px 0px;\npadding:25px 25px 25px 25px;\nbackground-color:#ffffff;\n}\n<\/style>\n<div  class='flex_column av-vwfc4d-c44c5f09e60adb4474cdd0fcf0253319 av_one_half  avia-builder-el-9  el_after_av_one_half  el_before_av_one_half  first flex_column_table_cell av-equal-height-column av-align-top av-animated-generic pop-up  column-top-margin'     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-av_heading-a5641e371db49f8a78356f0c67298921\">\n#top .av-special-heading.av-av_heading-a5641e371db49f8a78356f0c67298921{\npadding-bottom:15px;\n}\nbody .av-special-heading.av-av_heading-a5641e371db49f8a78356f0c67298921 .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n.av-special-heading.av-av_heading-a5641e371db49f8a78356f0c67298921 .av-subheading{\nfont-size:15px;\n}\n\n@media only screen and (max-width: 479px){ \n#top #wrap_all .av-special-heading.av-av_heading-a5641e371db49f8a78356f0c67298921 .av-special-heading-tag{\nfont-size:16px;\n}\n}\n<\/style>\n<div  class='av-special-heading av-av_heading-a5641e371db49f8a78356f0c67298921 av-special-heading-h3  avia-builder-el-10  el_before_av_textblock  avia-builder-el-first'><h3 class='av-special-heading-tag'  >Id\u00e9e de fondation<\/h3><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><br \/>\n<section  class='av_textblock_section av-ktd70l54-80e9c816e48248e3f18d3fc916dbd768'  ><div class='avia_textblock' ><p>M\u00eame le terme \"polariser\" peut \u00eatre mis en relation avec l'id\u00e9e de la fondation. Il s'agit en effet de d\u00e9finir clairement un \"ou bien ou bien\" au profit du commerce (de d\u00e9tail).<\/p>\n<\/div><\/section><\/p><\/div><div class='av-flex-placeholder'><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-vwfc4d-9acee810aa4f43198f23f852f665229c\">\n.flex_column.av-vwfc4d-9acee810aa4f43198f23f852f665229c{\nborder-width:1px;\nborder-style:solid;\nborder-radius:0px 0px 0px 0px;\npadding:25px 25px 25px 25px;\nbackground-color:#ffffff;\n}\n<\/style>\n<div  class='flex_column av-vwfc4d-9acee810aa4f43198f23f852f665229c av_one_half  avia-builder-el-12  el_after_av_one_half  avia-builder-el-last  flex_column_table_cell av-equal-height-column av-align-top av-animated-generic pop-up  column-top-margin'     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-av_heading-be62148250708bc5c3e000bc180245f5\">\n#top .av-special-heading.av-av_heading-be62148250708bc5c3e000bc180245f5{\npadding-bottom:15px;\n}\nbody .av-special-heading.av-av_heading-be62148250708bc5c3e000bc180245f5 .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n.av-special-heading.av-av_heading-be62148250708bc5c3e000bc180245f5 .av-subheading{\nfont-size:15px;\n}\n\n@media only screen and (max-width: 479px){ \n#top #wrap_all .av-special-heading.av-av_heading-be62148250708bc5c3e000bc180245f5 .av-special-heading-tag{\nfont-size:16px;\n}\n}\n<\/style>\n<div  class='av-special-heading av-av_heading-be62148250708bc5c3e000bc180245f5 av-special-heading-h3  avia-builder-el-13  el_before_av_textblock  avia-builder-el-first'><h3 class='av-special-heading-tag'  >Enthousiasme et engagement<\/h3><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><br \/>\n<section  class='av_textblock_section av-ktd70l54-80e9c816e48248e3f18d3fc916dbd768'  ><div class='avia_textblock' ><p>Soit un grand enthousiasme, un grand engagement et une performance totale, soit une branche qui manque d'attractivit\u00e9, de substance et de potentiel d'avenir et qui se rendra donc superflue \u00e0 moyen terme. Et cela, personne ne le souhaite !<\/p>\n<\/div><\/section><\/p><\/div><\/div><!--close column table wrapper. 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